Managing your Airbnb listing SEO

You don't need to be an IT expert to understand and have an impact on the SEO (search engine optimisation) of your Airbnb listing!

What we specifically mean here is not your appearance in literal search engine search- such as Yahoo and Google but your appearance in search on the Airbnb platform itself when guests search for a place to stay!

The most important thing to do to maintain your SEO on the platform is to update your Airbnb listing calendar...every single day. You can do this manually, or you can use a tool specifically designed to manage your calendar- which will update it automatically for you.

Updating your listing and calendar daily shows the platform that you are an "active" listing, and therefore a safe bet for a successful booking.

You will often see your bookings come in 'waves', this is for the same reason- a successful booking will place you higher in search and therefore bring you in a series of new bookings one after the other!

In short- ensure you log into your Airbnb account every single day, update your calendar, your pricing, your listing details.

Make several "incognito" searches on a different device, or an incognito to understand where you are appearing in search- and try to effect this ranking in a positive way to improve you booking rate.